A Simple Guide to Pinterest Character Count Maximums

This simple guide is meant to serve you whether you’re just beginning anew on Pinterest or are a seasoned Pinner.

When it comes to adding text to your Pinterest Business Account there are specific places where text is vital, yet there are set limits to the number of characters allowable in those spaces. Find a full list of Pinterest character count maximums on the infographic, below. They are also summarized in the final paragraph.

Share more words about yourself, and your business, in your Pinterest Profile.

At this writing, you are allowed up to 500 characters when composing your Bio a.k.a About Statement or Profile Description, inside your Pinterest Public Profile under settings. Formerly just 160 characters were permitted.

Having more words to share about your business benefits not only your ability to convey more of what you do and who you are, but it’s an opportunity to strategically sprinkle your bio with keywords! Keywords are SEO nuggets to help your account get discovered. See How to use Keywords on Pinterest.

Push the Limits on Character Count Maximums

It used to be that only 30 characters are allowable for your Profile Name but whether you’re using your Desktop or Mobile you now have up to 65 characters to use, instead. This is my current Profile Name, below, but I foresee a more illustrative upgrade. 😉

Pinterest is updating by the minute! Try pushing the limits, especially when you’re creating from your mobile. If you can add more characters than what is listed on this infographic, feel free to share with us in the comments. Note: I’ve tested this on an iPhone, not an Android.

Pin it for Later —

What about Idea Pins?

IDEA Pins allow up to 100 characters in their Titles, just like static and video Pins. When adding text on an IDEA page, it depends on the device you’re using. For Desktop and Android, you can add one text box per page. However, from iOS multiple text boxes are permissible with a max of 250 characters, says Pinterest.

At the moment I’ve been creating my IDEA Pins in Canva, they tend to be graphic with text reserved for the details to the right of the image. However…

Let’s see your face!

…Pinterest is really encouraging that you, me, all of us, create ‘authentic, straight-from-your-phone content for your IDEA Pins. Especially videos of you sharing your idea!! I’m gearing up for this brave new-to-me-world, so stick around:) Just a bit of video squeamish!

Write your heart out!

Here’s an easy-to-read summary of where to include text inside your Pinterest business account and Pins, with their character counts.

Profile Description – 500 characters

Profile Name – 65 characters

Username – 30 characters

Board name – 50 characters

Board description – 500 characters

Pin Title – 100 characters

Pin Description – 500 characters

Let’s stay in touch

Let me know how your set-up goes in the comments, below.

Hang out with me on Instagram for quick Pinterest tips and encouragement @Frieda.Creates.

Follow me on Pinterest, of course!

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Hi, I'm Frieda

I coach artists on how to use Pinterest to market their work. Want someone else to do it? My management services have got you covered. 

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